Fundamentals of Marketing Course

Learn how to demonstrate the value of your business so you can attract ideal customers for your brand via powerful marketing. Enrol and become a Creopreneur!
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  • E learning Self-paced learning
  • Certificate upon completion
  • Course Duration: 3 hours 
  • English
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Course Overview

  • This course includes 18 learning units with total study time of 3-4 hours structured as 15-min scorm microlearning units.
  • This course outlines the 4Ps (price, promotion, product, place) of marketing and helps learners to define their marketing strategy. It employs solid examples and case studies to enable learners to draft a robust marketing strategy!
  • This course is designed to equip learners with the knowledge and tools necessary to understand the key aspects of marketing, from brand identity to digital marketing strategies.
  • By the end of this course, learners will have a comprehensive understanding of marketing fundamentals, equipped to implement effective marketing strategies and enhance their brand’s presence in the market.

Who is it for?

  • Marketers who want to gain a solid foundation in marketing strategies.
  • Entrepreneurs and business owners looking to effectively market their products or services.
  •  Professionals seeking to enhance their marketing knowledge.

Course Curriculum

3h total length

About us

Inara is a dynamic hub for learning, innovation, and future-ready skills, dedicated to helping individuals and organisations grow with confidence in a world defined by technology, leadership, and creativity.

Founded in Dubai, a city that embodies ambition and progress, Inara was created to deliver modern, practical, and impactful training that evolves with the pace of change. Every programme is designed to inspire growth, spark innovation, and prepare people for what's next. Through partnerships with globally recognised institutions and certified providers, Inara offers access to internationally respected qualifications delivered by expert trainers who combine academic excellence with real-world insight—empowering learners and organisations to stay ahead in a rapidly transforming world.